The Heating and Hotwater Industry Council (HHIC) has announced a campaign to promote gas fires to consumers.
Stewart Clements, Director of the HHIC, said: “A gas fire is an, efficient, aspirational and economical method for heating your home particularly when used as a secondary source of heat.
“The secret for any installer is to identify opportunities for growth. Understand the gas appliance market, look for ways to add value to your service and make sure you are putting yourself in a position to meet consumer demand.”
The HHIC points out that four out of every five Gas Safe engineers have completed the HTR1 module, which means they are registered to work with gas fires and wall heaters, but only a small percentage of those installed, replaced, or commissioned a natural gas fire last year.
Stewart continued: “If you are not making the most of your gas fire qualification, you are missing out! When it comes to gas fires, opportunities are plentiful. Fitting, servicing and of course the added margin.
“This campaign will help installers sell the benefits of gas fires and provide information to their customers on the many gas fire options available”
The campaign centres on a new ‘consumer hub’, which can be found at www.lovegasfires.co.uk.